Affinity4 Volunteers Build "Bumpers" at First Landing State Park

Norfolk, VA (PRWEB) June 10, 2009 -- Demonstrating their belief in community service and volunteerism, a team of 21 employees and two executives of Affinity4, one of the nation's leading affinity-based marketers specializing in helping charities, ministries and other non-profit organizations raise funds, recently built guard rails (i.e., "bumpers") near three of the cabins in First Landing State Park (formerly called Seashore State Park) located on Shore Drive in Virginia Beach, Virginia.

The rain did not dampen the Affinity4 volunteers' spirit as they worked for three hours to build the bumpers designed to prevent cars from driving on the trails and damaging the vegetation around the cabins. They dug holes, sawed wood, and drilled and bolted pieces of wood together to construct the bumpers. Once the bumpers were built, they prepared the ground to look as it did before the bumpers were installed, smoothing the ground around the bumpers and covering it with leaves and pine needles.

The efforts of Affinity4 volunteers were not lost on First Landing State Park Ranger John Thurston who said that the park had been trying to complete this project for nearly two years, however, with its small crew, did not have the necessary manpower. He noted that this particular project was much easier to accomplish with a group of people all working together.

According to Affinity4 President and CEO, Steve Halliday, "America has an abundance of beautiful natural resources like First Landing State Park. It was our privilege to participate in a project that helps protect this particular park which contributes so much to the quality of life for Virginians and their fellow Americans nationwide who visit First Landing."

Pictured here are members of Affinity4's volunteer team which included Vice President of Marketing and Consumer Sales, Chuck Jamieson, and Chief Financial Officer and Vice President, Loni Woodley.

More about Affinity4

Affinity4 is an affinity-based marketing company whose mission is to help support its non-profits' goals by assisting in their fundraising and development programs. Specifically, Affinity4 markets various telecommunications products and services, including long distance and digital phone services, high speed Internet, as well as DIRECTV® and credit card to the supporters of its international base of non-profits which includes charities, ministries, colleges and universities. With each supporter's purchase, Affinity4 provides a 10% GiveBack to the corresponding non-profit organization. Affinity4's business model is to leverage and transform ordinary activities such as making phone calls into fundraising opportunities on behalf of vital causes worldwide. The Affinity4 Brand Promise is Ordinary Activities. Extraordinary Giving. To date, Affinity4 has given back more than $75 million to non-profits worldwide. The company is headquartered in Norfolk, Virginia and led by President and CEO, Stephen Halliday. For more information, visit: www.affinity4.com or call 1-800-684-4880.

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